In a world of constant communication, businesses need a smart, scalable way to send targeted, one-time emails that actually get noticed. Enter the Broadcast feature in Supportbench—a powerful tool that lets you connect with specific segments of your audience, without the complexity of ongoing campaigns or mailing lists.
Whether you're announcing a major product update, inviting customers to an event, or simply spreading some holiday cheer, Broadcasts are your go-to communication tool for instant, measurable impact.
A Broadcast in Supportbench is a single-send email designed to reach a specific group of contacts at once. It's not a drip campaign or a newsletter—it's a focused, one-time message built for impactful outreach.
Think of it as your digital loudspeaker—perfect for quick updates, major announcements, or personalized messages that matter.
Broadcasts are designed for one-time use. No follow-ups, no sequences—just one well-crafted message sent to the right people at the right time.
With Supportbench, you can filter and send to contact groups based on roles, tags, or other custom attributes. This ensures your message lands only with those who need to see it.
Leverage dynamic fields to insert contact-specific information into your message—like names, company info, or even recent ticket data. Personalized messages get more engagement and build stronger trust.
Want your message to go out tomorrow at 9 AM sharp? No problem. Supportbench Broadcasts can be scheduled to send at the perfect moment for your audience.
Supportbench tracks key metrics like:
Open rate
Click-through rate
Bounce rate
Engagement score
This allows you to measure performance and fine-tune future messaging strategies.
Broadcasts are perfect for high-urgency communication. They ensure quick delivery and instant visibility—whether you're announcing a new feature or sending out a critical update.
Launching a new product? Rolling out a policy change? Use a Broadcast to instantly notify all your contacts or specific segments like VIP clients or administrators.
Have a new knowledge base article, tutorial video, or helpful guide? Send it out via Broadcast to keep your users educated and empowered.
Promote your next webinar, product demo, or in-person meetup. Broadcasts let you invite the right attendees and track RSVPs or interest based on open and click rates.
Build brand warmth with holiday greetings, end-of-year recaps, or special seasonal offers. It's an easy way to stay top-of-mind while adding a human touch.
While traditional marketing platforms can send mass emails, Supportbench Broadcasts are integrated directly into your support ecosystem. This means:
Better segmentation based on support data
Real-time relevance for support teams
Simpler workflow—no third-party platforms needed
Plus, you're speaking to an audience already engaged with your brand through support. These aren't cold leads—they're customers, partners, and contacts who trust you.
In the Supportbench platform, Broadcasts are more than just emails—they're strategic communication tools built to deliver key messages quickly and effectively. Whether you're nurturing customer relationships, sharing knowledge, or promoting events, Broadcasts help you get the word out with clarity, speed, and precision.
So the next time you need to make an announcement or send a timely update, don't overlook this powerful feature. Broadcast it—Supportbench style.
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